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They teach you a lot of skills in dental school. Leadership might not be one of them.
Are You Ready to Take Your Dental Career to New Heights of Success?
Are You Ready to Take Your Dental Career to New Heights of Success?
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Are You Ready to Take Your Dental Career to New Heights of Success?
Look no further than "The Driven Dental Practice" by Matt Robinson, Co-founder & COO of Operation Dental. Capturing years of experience and distilling the principles that achieve measurable results, this book is a trusty guide for dental professionals who need a blueprint for success.
We Learned the Hard Way So You Don’t Have To.
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WHO Should Read
This book was designed for growth-hungry dental professionals; whether you’re a seasoned veteran who knows your practice needs a refresh or you’re a fresh graduate looking for placement, the mix of industry insights, business anecdotes and results-oriented outcomes will steer you well through today’s competitive market.
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WHY You Should Read
Matt demystifies the complexities of dental business practices, empowering you with a constant companion. There are layers when building effective teams, systems and processes, which he clarifies and outlines, ensuring you have the strategies that work time and again.
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Order Your Book Today
Take the first step toward achieving your goals. Order your copy of The Driven Dental Practice.
Start Leading
ALL EXPERIENCE. No Theory.
We practice what we preach.
Using Matt’s Driven Dental Process, we’ve grown the company from a single, $750,000 practice to the multi-practice group we are today.
$40M

Annual Revenue
16

Practices
33

Dentists
250+

Employees
10K+

Reviews
4.9

Star Rating
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5 THINGS This Book Will Teach You
1
Build leadership skills, no matter your title or position, that help you stay driven in the face of adversity.
2
Build operational systems and culture that scale across multiple locations.
3
Discover dental-specific marketing techniques to attract and retain patients, learning what practice metrics to track and how to use them to help you grow.
4
Gain financial literacy and implement intelligent financial strategies for your practice.
5
Grow a dental group without private equity involvement.

Reviews

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Pablo Cruz profile picture
9 July 2025
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Must Read!! It was a real inspiration to read The Driven Dental Practice. Matt Robinson provides impactful insights that can benefit all dental professionals, especially those aiming to lead with purpose and establish a successful practice. It was both practical and enjoyable due to the combination of real-life stories, clear business strategies, and leadership tips. I left with a greater sense of confidence and preparedness for my growth as both a clinician and a leader. 10/10 recommend!!
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Kevin O. profile picture
19 June 2025
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Perfect for Dental Pros—and Anyone Growing a Business Matt Robinson’s The Driven Dental Practice feels like a friendly conversation with a mentor, full of personal stories—both wins and missteps—from his time at Operation Dental. Through these real-world anecdotes, he shows you how to nurture a positive team culture, simplify daily workflows, and approach marketing and finances with confidence. Even if you’re not in dentistry, the book’s warm tone and easy-to-follow frameworks make it a gentle guide for anyone looking to grow their business or steer their career in a new direction.
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Jacee Nicole profile picture
25 May 2025
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The Driven Dental Practice I found this book insightful and encouraging for the future of dentistry. I would highly recommend to anyone looking to improve their mindset and skills to reach their career goals.
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Frankie Agosto profile picture
11 January 2025
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Leadership 101 “Driven Dental Practice” is a must-read for anyone looking to lead with purpose, whether in dentistry or another industry. Matt provides actionable insights on leadership, communication, and team-building, focusing on inspiring trust and fostering a culture of excellence. Practical, insightful, and empowering, this book is essential for anyone striving to become a true leader.
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Chelsey profile picture
5 January 2025
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Must read Every dentist needs to read this book. This is the stuff they don't teach in dental school. Great insights and an easy read!
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Christina Cook profile picture
22 October 2024
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LOVED it! Matt did an amazing job with this book! I highly recommend anyone in the dental field to take the time to read it! You will not be disappointed! Great job!
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Kristy Anaya profile picture
17 October 2024
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Must read!! All I can say is WOW!! Matt really outlined what it takes to run a successful practice with keeping culture important. I truly believe this book needs to be read by all positions within the practice to really grasp what it takes and to understand all the moving variables to be successful . It really opens your eyes to see the bigger picture to think bigger and better. The real life examples and amazing insight of Matt’s experiences are just captivating. It really pulls you in to learn through trial and error and Rockstars on your side the possibilities are endless with hard work and dedication. While reading it'll makes you reflect on yourself and what you're doing to be great. If you are looking for a read that's informative, humble, well thought-out and basically a guide to success look no further The Driven Dental Practice is just that.
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Andrea Perez profile picture
22 August 2024
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Great information This book is not only good for Dentists but for everyone in the Dental field whether you want to start a Dental career, it gives you very useful information, not only for your dental career it can also apply in your personal life, highly recommend this book.
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Nayt profile picture
17 July 2024
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A great read from a dentist’s perspective A well thought out book with great points and new outlook on practice management. As a dentist myself there are ideas here that I never would’ve thought of and I find myself taking notes while reading for things I can implement in my own practice. Thanks to this book I find that I have tools and the mindset to be a better leader in my day to day and my practice is better for it. No doubt, the time reading this was time well spent - 5 stars
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susanmom profile picture
16 July 2024
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⭐️A 5-star Book! ⭐️ As a dentist, this book is an exceptional resource. It integrates clinical excellence, strategic practice management, and visionary leadership. The book provides invaluable insights into leadership, team building, and systematic business processes, all tailored to the dental field. The principle of 'People Before Profits' underscores his commitment to creating a supportive and motivated work culture. By connecting the 'why' behind each strategy to its impact on both patients and staff, he offers a clear roadmap for dental professionals aiming to elevate their practice to new heights, a practice that doesn't gloss over the most important part, the people!
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Order Your Book Today
Take the first step toward achieving your goals. Order your copy of The Driven Dental Practice.
Start Leading
About the Author, Matt Robinson, MBA
As Co-founder of Operation Dental, Matt began his dental journey at the front desk of a $750,000 solo practice. Seven years later, he and his partner, Dr. Peter Kelly, DDS, have grown the company to 16 offices, 250+ employees, an entire executive team, and $40,000,000 in revenue. Operation Dental has been recognized by the Inc. 5000 in the last three consecutive years as one of the fastest-growing private companies in America. They accomplished this growth by putting people first and entirely without private equity. With an MBA in Marketing and Management from Rollins College, Matt leverages his business acumen with all he’s learned during this amazing ride to continue to lead Operation Dental. He now provides unique book- form insights to any dental professional looking to grow.
“As I started working on this project, I began thinking bigger. I didn’t want to simply capture our version of the same dental systems discussed and written about by many others before us. I wanted to bring this work to a personal level for myself and everyone who works with us.”
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Dentistry Is About Its People. Let’s Hear From Them.
Tune in to our podcast, where Matt speaks with dental professionals who share their stories, insights, trends shaping their careers, business acumen and the dental landscape.
Start Leading
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Connect With Us
Stay updated on the latest news, insights, and events from Operation Dental.
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Podcasts are for sharing stories, so we created a podcast with stories to help you grow. Welcome to The Driven Dental Podcast.
Four out of our five dentists wish they had learned about leadership skills and business management before entering practice. Learn what they didn’t and give yourself the advantage over your competition.
Explore the podcast!
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